The overall operation of textile industry has improved
The overall operation of textile industry has improved
According to the data of the National Bureau of statistics, in March 2020, the added value of the above scale industry decreased by 1.1% year on year, 12.4 percentage points lower than that of January February, 5.5% lower than that of March, and 27.2% lower than that of January February.
Offline retail declined and online consumption was better than the whole. According to the data of the National Bureau of statistics, in March 2020, the retail sales of clothing, shoes, hats and knitted fabrics above designated size decreased by 34.8% year on year, 3.9 percentage points higher than that in February; from January to March, the retail sales of national online "wear" commodities decreased by 15.1%, 3 percentage points lower than that in January to February. In March, the decline of textile and clothing sales was still large, but the decline of online consumption was significantly narrowed, and the advantages of new forms of consumption appeared. With the stable situation of domestic epidemic situation, the consumption of physical department stores is expected to recover gradually. According to a survey conducted by China department store business association from March 30 to April 3, 60% of department stores said that the passenger flow in their stores had recovered more than half. It is expected that domestic textile and clothing consumption will improve marginally after April.
The decline in textile exports narrowed and the decline in clothing deepened. Affected by the spread of the international epidemic, the US and European market customers cancelled or delayed the import orders for China's textiles and clothing, which led to the decline of China's textile and clothing exports in March, and the clothing suffered a great impact. According to the latest data from the General Administration of Customs of China, in March 2020, China's textile and clothing exports fell 15.13% year-on-year, a decrease of 4.7 percentage points compared with January February, of which, textile exports fell 6.32% year-on-year, a decrease of 13.58 percentage points compared with January February; clothing exports fell 24.83% year-on-year, a decrease of 4.83 percentage points compared with January February. In response to the lack of external demand, many textile and garment enterprises have taken various self-help measures to reduce the risk through online and domestic sales.
Policies support enterprises to export to domestic sales. Under the current situation of insufficient foreign demand, a series of policies have been issued to support the shift of foreign trade capacity to domestic market. On April 17, the Political Bureau meeting of the CPC Central Committee clearly proposed to support the export to domestic sales of enterprises. For the first time since the outbreak, this statement has been seen in the conference release. The Ministry of Commerce has also put forward a number of measures to help foreign trade enterprises expand the domestic market. In recent years, local governments, home textile and garment associations have successively increased policy publicity and production and marketing docking, set up communication platforms, broaden online cooperation channels and other ways to help enterprises. At present, enterprises in Jiangsu, Zhejiang and other national textile and garment production areas have started multi-channel marketing, especially through a number of online sales platforms, live shopping guide and other ways of sales, textile and garment has become the first major category of e-commerce live broadcast.
There are positive factors in the foreign trade environment. At present, cases in Europe are showing signs of decline. Many European countries are planning to lift some epidemic prevention and control restrictions in early May, and Germany will gradually "lift the closure" this week. Spain, Austria, Denmark, Czech and other countries have said that they will relax the closure measures, which is conducive to the recovery of textile and clothing exports. The International Monetary Fund (IMF) released a new world economic outlook report on April 14, which predicted that if the epidemic subsided in the second half of this year, the global economy would achieve 5.8% growth in 2021. Multilateral cooperation is also crucial to contain the spread of the epidemic and support the healthy recovery of the global economy. According to the optimistic expectation of the economic situation in 2021, consumption is expected to recover gradually after the worst stage of the epidemic.
Novel coronavirus pneumonia, China's downtown pressure on the economy and trade frictions and other factors have made the textile and apparel industry face a severe situation. But China still occupies the core position in the global supply chain and industrial chain. With the continuous improvement of the domestic epidemic situation, the combination of China's huge domestic demand market and 5g application development opportunities and other favorable conditions, we have reason to be optimistic about China's domestic demand market and the further optimization of China's textile manufacturing.